Part of its More campaign, which is all about encouraging viewers to experience more of everything and extends to billboards, radio ads, building wraps, street pole ads and press and magazine ads, DStv delivered blankets, soup and soft toys to the Mother of Peace home for abandoned children in Northriding, Randburg. "While 'giving more' to our subscribers is one of DStv's basic tenets, we have extended the concept of "giving more" to our local community too," says DStv marketing manager Lefeedi Maja.
