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Media effectiveness: How CMOs get CFOs to see marketing as a value driver

Marketing

Media effectiveness: How CMOs get CFOs to see marketing as a value driver

Issued by Google 5 Feb 2025

How technology is shaping South Africa's retail landscape

Technology

How technology is shaping South Africa's retail landscape

Bonga Gumede 5 Feb 2025

The hidden dangers of the agentic era of AI assistants

Cybersecurity

The hidden dangers of the agentic era of AI assistants

Zaheer Ebrahim 4 Feb 2025

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Digital

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Mathabo Sekhonyana 30 Jan 2025

The local launch of Cisco PoP will give the networking giant a better route to market for its Webex One strategy.

Technology

Cisco launches SA PoP for Webex Calling and Contact Centre

Lindsey Schutters 30 Jan 2025

Advertising

How first-party data is transforming retail advertising strategies

Daniel Levy 24 Jan 2025

Source: © 123rf Estelle van Tonder, professor of marketing at the University of South Africa, says that while self-service options can further augment the customer experience, in practice, things can (and often will) go wrong in the self-service delivery process

CRM, CX, UX

4 ways to ensure positive customer experiences in spite of self-service failures

Dr Estelle van Tonder 15 Jan 2025

Business owners, take the break you deserve

SMEs

Business owners, take the break you deserve

Anton Oostuizen, Issued by QuickEasy Software 2 Dec 2024

Everlytic launches cutting-edge AI studio with WhatsApp chatbots for smarter communication

Artificial Intelligence

Everlytic launches cutting-edge AI studio with WhatsApp chatbots for smarter communication

Elmarie Cronje, Issued by Everlytic 29 Nov 2024

3 technological advancements SMEs need to leverage

SMEs

3 technological advancements SMEs need to leverage

Issued by Business Partners Limited 26 Nov 2024

Social Places launches AI responses and sentiment analysis powered by ChatGPT & BARD

CRM, CX, UX

Social Places launches AI responses and sentiment analysis powered by ChatGPT & BARD

Leroy Meyer, Issued by Social Places 20 Nov 2024

Source: © 123rf Digitlab's new report predicts emerging trends and strategies set to shape the future of digital marketing

Digital

Digitlab's Insight 2025: The State of Digital: 6 critical trends for 2025

19 Nov 2024

Source: Supplied.

Banking

Cashing in: Study shows banks investing big in GenAI, and it’s paying off

11 Nov 2024

Source: © 123rf From November all incoming service conversations for businesses using WhatsApp Business are free

Digital

Free WhatsApp Business incoming service conversations

7 Nov 2024

How WhatsApp automation can enhance customer service

CRM

How WhatsApp automation can enhance customer service

Xander Barnard 16 Oct 2024

How to simplify customer interactions for happier, more loyal customers

CRM

How to simplify customer interactions for happier, more loyal customers

Kelvin Brown 11 Oct 2024

First-party data: Your secret weapon for maximising ad returns this peak shopping season

Advertising

First-party data: Your secret weapon for maximising ad returns this peak shopping season

10 Oct 2024

AI with the human touch in calls to action

Marketing

AI with the human touch in calls to action

Issued by Helm 3 Oct 2024

Navigating digital transformation in South Africa’s retail space

Technology

Navigating digital transformation in South Africa’s retail space

Boyd Chislett 25 Sep 2024

5 WhatsApp trends transforming retail customer communication in 2024

Trends

5 WhatsApp trends transforming retail customer communication in 2024

Xander Barnard 11 Sep 2024

How Gen AI can ease the burden of consumer decision-making

Technology

How Gen AI can ease the burden of consumer decision-making

Junaid Kleinschmidt 10 Sep 2024

Proptech

Africa Proptech Forum set to fast-track African property innovation

6 Sep 2024

SMEs

AI-powered reputation management: The next big thing for SMBs

Kim Napo 6 Sep 2024

Source: © 123rf While AI, customer behavioural data, and the Internet of Things (IoT) can personalise customer interactions, they also pose significant security risks

Marketing

Safeguard and grow brand trust through a strong CMO-CISO partnership

26 Aug 2024

How e-commerce brands can win in the age of customer expectation

CRM

How e-commerce brands can win in the age of customer expectation

Khosi Ncube 22 Aug 2024

What are the top marketing automation options in South Africa?

Marketing

What are the top marketing automation options in South Africa?

Issued by MO Agency 13 Aug 2024

7 practical and simple ways South African SMEs can digitise their businesses

SMEs

7 practical and simple ways South African SMEs can digitise their businesses

Issued by Great 4 Business 6 Aug 2024

Revolutionising retail in South Africa through gamification

Technology

Revolutionising retail in South Africa through gamification

Rakhee Naik, Issued by KLA 27 Jun 2024

Customer Experience Africa Awards return for 2nd Edition

Retail

Customer Experience Africa Awards return for 2nd Edition

18 Jun 2024

Khensani Nobanda, IAB South Africa Bookmark Awards jury president and group executive for group marketing and corporate affairs at Nedbank (Image supplied)

IAB Bookmarks Awards

Let’s make magic in the playground of digital marketing

Khensani Nobanda 18 Jun 2024

The Salesforce World Tour attracted over 2,000 attendees.

Technology

Salesforce world tour comes to SA with $5.8bn growth projected

Lindsey Schutters 7 Jun 2024

Marketing

Salesforce report: 85% of South African marketers use AI

28 May 2024

3 ways to maximise your new e-commerce website

E-commerce

3 ways to maximise your new e-commerce website

Issued by Domains.co.za 29 Apr 2024

Beyond micro-learning: unlock operational excellence for margins and market share at retail’s frontline

Retail Services

Beyond micro-learning: unlock operational excellence for margins and market share at retail’s frontline

Issued by Digemy 18 Jan 2024

Helm, DStv, and Capitec clinch 2024 Smarties Awards

Marketing

Helm, DStv, and Capitec clinch 2024 Smarties Awards

Issued by Helm 15 Apr 2024

From sales to accounting, how MIS helps printing companies navigate complexities

Technology

From sales to accounting, how MIS helps printing companies navigate complexities

Issued by QuickEasy Software 12 Apr 2024

RCS interoperability will open the marketing messaging floodgates. Source: DALL-E 3

Mobile & Apps

Generative AI promises a mobile messaging revolution

Lindsey Schutters 11 Apr 2024

Ignition Group’s Yonela Ndabankulu talks customer-centric marketing in an age of constant connectivity

Marketing

Ignition Group’s Yonela Ndabankulu talks customer-centric marketing in an age of constant connectivity

Issued by Ignition Group 28 Mar 2024

The future of conversational chat channels in SA

CRM

The future of conversational chat channels in SA

Evan-Lee Courie 19 Feb 2024

From prospect to profit – why sales, CRM, and service desk software matters

CRM

From prospect to profit – why sales, CRM, and service desk software matters

Anton Oosthuizen, Issued by QuickEasy Software 13 Feb 2024

Hanno Botha says we need to balance a human centered approach with AI. Source: Supplied.

Digital

#BizTrends2024: AI will fully transform the marketing industry, says Ford SA's Hanno Botha

Hanno Botha 12 Jan 2024

Image supplied. Cherylann Sawyer, managing partner at Ogilvy Digital, examines the pivotal micro, macro, and mega-trends shaping advertising

Advertising

#BizTrends2024: Cherylann Sawyer - Charting the future of advertising and technology

Cherylann Sawyer 9 Jan 2024

POS innovations enhance customer experiences for telcos

Technology

POS innovations enhance customer experiences for telcos

13 Dec 2023

Integrated sales CRM in ERP: A critical differentiator for printers and manufacturers

Technology

Integrated sales CRM in ERP: A critical differentiator for printers and manufacturers

Issued by QuickEasy Software 9 Nov 2023

Retaining and growing customers in a tough economic climate

CRM

Retaining and growing customers in a tough economic climate

Clara Wicht 10 Nov 2023

Retail media networks bring brands closer to consumers; driving ROI

Retail Marketing

Retail media networks bring brands closer to consumers; driving ROI

Odette van Wyk 8 Nov 2023

Isaac Akanni, customer growth manager for Africa at Infobip Nigeria

E-commerce

A guide to mastering customer touchpoints for retail success

Isaac Akanni 13 Oct 2023

Capturing the value within customer data

CRM

Capturing the value within customer data

21 Sep 2023