Location data | Bizcommunity

Location data | Bizcommunity

News

Year of excellence for Location Bank and our clients – major achievements and milestones

Digital

Year of excellence for Location Bank and our clients – major achievements and milestones

Issued by Location Bank 3 days

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

OOH

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

Issued by Vicinity Media 23 hours

Lost in Location campaign empowering users to improve digital map accuracy across major platforms

Digital

Lost in Location campaign empowering users to improve digital map accuracy across major platforms

Issued by Location Bank 28 Jan 2025

Adelaide Tshabalala is chief digital officer at Nerdware. Source: Supplied.

Digital

#BizTrends2025: GeoSpatial targeting - capturing the right moment, not just the right place

Adelaide Tshabalala 21 Jan 2025

10 years of local excellence: A decade of true location targeting and 1st party data

Advertising

10 years of local excellence: A decade of true location targeting and 1st party data

Issued by Vicinity Media 21 Oct 2024

Empowering future generations – Location Bank creates online presence for 3,642 schools in Limpopo

Digital

Empowering future generations – Location Bank creates online presence for 3,642 schools in Limpopo

Issued by Location Bank 27 Sep 2024

Transport

AI-powered telematics poised to transform SA road safety

Justin Manson 25 Sep 2024

WeatherTrac unleashed: Data and location precision bring Queen Modjadji’s legendary reign to life

Advertising

WeatherTrac unleashed: Data and location precision bring Queen Modjadji’s legendary reign to life

Issued by Vicinity Media 23 Aug 2024

Location Bank announces integration with Apple Business Connect API

Digital

Location Bank announces integration with Apple Business Connect API

Issued by Location Bank 19 Aug 2024

The power of place in modern marketing

Marketing

The power of place in modern marketing

Christen Werth & Paul Stemmet, Issued by Dentsu 23 May 2024

Black Swan events and their spatial consequences

Digital

Black Swan events and their spatial consequences

Issued by AfriGIS 23 Jan 2024

Navigating the evolution of local search

Digital

Navigating the evolution of local search

Issued by Location Bank 18 Jan 2024

Image supplied. Cherylann Sawyer, managing partner at Ogilvy Digital, examines the pivotal micro, macro, and mega-trends shaping advertising

Advertising

#BizTrends2024: Cherylann Sawyer - Charting the future of advertising and technology

Cherylann Sawyer 9 Jan 2024

DSV finds customers everywhere with AfriGIS

Distribution

DSV finds customers everywhere with AfriGIS

Issued by AfriGIS 3 Oct 2023

The power of 1st party data in omnichannel strategy and measurement

OOH

The power of 1st party data in omnichannel strategy and measurement

Sharne Daniels, Issued by Vicinity Media 28 Sep 2023

The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry

OOH

The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry

Issued by Vicinity Media 30 Jun 2023

Savvy businesses are achieving digital transformation with GIS

Technology

Savvy businesses are achieving digital transformation with GIS

Brian Civin, Issued by AfriGIS 30 Jun 2023

Big Data hire at Vicinity Media

Advertising

Big Data hire at Vicinity Media

Issued by Vicinity Media 2 Feb 2023

Street Network launches audience measurement for Street Furniture formats

OOH

Street Network launches audience measurement for Street Furniture formats

Issued by Twiga Communications 27 Jan 2023

Cyber Law

India's proposed Data Protection Bill fosters state surveillance; fails to protect privacy of children

30 Dec 2022

Privacy-conscious South Africans may be exposing themselves to additional risk

Banking

Privacy-conscious South Africans may be exposing themselves to additional risk

Issued by Entersekt 17 Nov 2022

Commercial Property

SA shopping mall footfall recovers, but dwell time dwindles

31 Oct 2022

Print media legend joins the Vicinity Media team!

Retail

Print media legend joins the Vicinity Media team!

Issued by Vicinity Media 1 Sep 2022

Celebrations continue with the True Location Cup

Marketing & Media

Celebrations continue with the True Location Cup

Issued by Vicinity Media 15 Aug 2022

Accurately understanding return on investment is the holy grail of marketing

Marketing & Media

Accurately understanding return on investment is the holy grail of marketing

Issued by Location Bank 11 Aug 2022

Introducing the True Location Cup aka the TLC

Media

Introducing the True Location Cup aka the TLC

Issued by Vicinity Media 17 May 2022

Don't WhatsApp me, I'll WhatsApp you

Marketing

Don't WhatsApp me, I'll WhatsApp you

Dori-Jo Bonner 9 May 2022

Innovocean on track to begin OOH roll-out at the V&A in April

OOH

Innovocean on track to begin OOH roll-out at the V&A in April

Issued by Tractor Outdoor 31 Mar 2022

#BizTrends2022: Gaming is not a game anymore

Trends

#BizTrends2022: Gaming is not a game anymore

Ryan McFadyen 7 Jan 2022

Locating the future with the power and potential of Gis

Marketing

Locating the future with the power and potential of Gis

Issued by AfriGIS 19 Nov 2021

Cheap data. An expensive mistake.

Marketing & Media

Cheap data. An expensive mistake.

Issued by Vicinity Media 11 Nov 2021

Helping the real estate industry move forward click to brick

Proptech

Helping the real estate industry move forward click to brick

Issued by Location Bank 9 Nov 2021

We mapped every large solar plant on the planet using satellites and machine learning

Renewables & Energy Efficiency

We mapped every large solar plant on the planet using satellites and machine learning

Lucas Kruitwagen 2 Nov 2021

Near Me - The most effective way to target consumers with purchase intent

Marketing & Media

Near Me - The most effective way to target consumers with purchase intent

Issued by Vicinity Media 2 Nov 2021

Vicinity 4D - Audience data and targeting with 4x the power

Marketing & Media

Vicinity 4D - Audience data and targeting with 4x the power

Issued by Vicinity Media 11 Oct 2021

Kia rebrands its car and app telematics system

AutoTech

Kia rebrands its car and app telematics system

30 Sep 2021

Near Me shows explosive growth!

Digital

Near Me shows explosive growth!

Issued by Vicinity Media 19 Jul 2021

OOH

WOO welcomes six new members

16 Jul 2021

Programmatic Digital Out of Home has arrived

OOH

Programmatic Digital Out of Home has arrived

Lukanyo Bushwana 7 Jul 2021

Source: © Diego Vito Cervo -

Technology

Crunch time for retailers to harness the power of location intelligence

Gary Allemann 18 Jun 2021

Get closer to Vicinity Media!

Advertising

Get closer to Vicinity Media!

Issued by Vicinity Media 20 May 2021

How advanced supply chain technology can help streamline Covid-19 vaccine rollout

Logistics & Transport

How advanced supply chain technology can help streamline Covid-19 vaccine rollout

Chris Sullivan 18 Feb 2021

How to drive competitive advantage with location-based intelligence

Data & Analytics

How to drive competitive advantage with location-based intelligence

Gary Allemann 14 Dec 2020

Accuracy and scale in location-based advertising

Advertising

Accuracy and scale in location-based advertising

Shaun Rosen 7 Dec 2020

Location, location, location

Digital

Location, location, location

Andre van Niekerk, Issued by Vicinity Media 7 Jan 2021

Rohit Dadwal, managing director, MMA APAC.

Research

Warc and MMA release annual report on mobile marketing for APAC region

28 Oct 2020

Near Me: Happy users. Happy advertisers. Happy publishers.

Advertising

Near Me: Happy users. Happy advertisers. Happy publishers.

Issued by Vicinity Media 12 Oct 2020

Don't take AdTech claims at face value

Advertising

Don't take AdTech claims at face value

Issued by Vicinity Media 1 Oct 2020

Check Point reveals vulnerability found in Instagram

Cybersecurity

Check Point reveals vulnerability found in Instagram

28 Sep 2020

Photo by from .

Mobile

South Africa's Covid-19 tracing app - would you download it?

Jarred Mailer-Lyons 21 Sep 2020