Marketing management | Bizcommunity

Marketing management | Bizcommunity

News

#BizTrends2025: Rapt Creative's Melanie Campbell - Advertising in 2025

Marketing

#BizTrends2025: Rapt Creative's Melanie Campbell - Advertising in 2025

Melanie Campbell, Issued by RAPT Creative Agency 13 Jan 2025

Learn, lead, succeed: Richfield’s future-focused online MBA degree

Higher Education

Learn, lead, succeed: Richfield’s future-focused online MBA degree

Issued by Richfield 9 Jan 2025

Chasing the Sun producers, T+W win top spot at 2024 Sport Industry Awards

Marketing & Media

Chasing the Sun producers, T+W win top spot at 2024 Sport Industry Awards

4 Dec 2024

Regent Business School launches new campaign for 2025 enrolments

Higher Education

Regent Business School launches new campaign for 2025 enrolments

Issued by Regent Business School 26 Nov 2024

Will SA's automotive industry overcome the digital trust barrier?

Dealers

Will SA's automotive industry overcome the digital trust barrier?

Jade Turner, Norman Mafuratidze 25 Nov 2024

$TBWA\South Africa has appointed Karabo Motsepe as its new head of talent acquisition (Image supplied)$

Advertising

Karabo Motsepe appointed TBWA\South Africa's head of talent acquisition

6 Nov 2024

Upskilling for strategic advantage: How higher education shapes tomorrow's workforce development

Higher Education

Upskilling for strategic advantage: How higher education shapes tomorrow's workforce development

Vikesh Rampadarath, Issued by Regent Business School 9 Oct 2024

#WomensMonth: Wendy van Zyl, Libstar’s category and customer executive

FMCG

#WomensMonth: Wendy van Zyl, Libstar’s category and customer executive

Evan-Lee Courie 19 Aug 2024

Primedia hires heavy hitter, Tobie Badenhorst from Nedbank, to head up Primedia Sport

Radio & Audio

Primedia hires heavy hitter, Tobie Badenhorst from Nedbank, to head up Primedia Sport

Issued by Primedia Broadcasting 26 Jun 2024

Understanding marketing vs. advertising: Why businesses need both

Marketing

Understanding marketing vs. advertising: Why businesses need both

Issued by AAA School of Advertising 24 May 2024

Unlocking the power of promotional trade marketing: A data-driven approach

Marketing

Unlocking the power of promotional trade marketing: A data-driven approach

Issued by Tradeway 29 Apr 2024

Santam Women of the Future Awards celebrate a decade of inspiration, innovation and empowerment

Awards

Santam Women of the Future Awards celebrate a decade of inspiration, innovation and empowerment

Issued by Media24 Lifestyle 4 Apr 2024

Prioritise client and team relationships, and other valuable lessons from a media director

Media

Prioritise client and team relationships, and other valuable lessons from a media director

Issued by TDMC 26 Mar 2024

Sacap announces new direction for business higher certificate courses

Higher Education

Sacap announces new direction for business higher certificate courses

Issued by SACAP 20 Feb 2024

Branding

Will the 112 year bond between Brand ANC and its followers be enough in 2024?

Dr Kuhle Zwakala 15 Jan 2024

Source: © 123rf Mariette Frazer, a lecturer in retail marketing in the Department of Marketing, says the retail sector finds itself on the brink of another transformative phase

Technology

Retail 2024: Technology driving change, but leadership is the navigator

Mariette Frazer 5 Jan 2024

Can you live up to your customers’ value expectations?

CRM

Can you live up to your customers’ value expectations?

Estelle van Tonder 18 Dec 2023

Unleashing the true value of customers

CRM

Unleashing the true value of customers

Estelle van Tonder 13 Dec 2023

Hazel Chimhandamba appointed Hollard CMO, pan-African expertise key

Marketing

Hazel Chimhandamba appointed Hollard CMO, pan-African expertise key

23 Nov 2023

Image supplied. Digitlab’s industry report, Insight 2024: The State of Digital, offers a detailed analysis of the digital marketing arena

Digital

Insight 2024: The State of Digital report provides digital marketing insights

14 Nov 2023

Promotions & Activations

Festive season frenzy: How to activate brand awareness this Black Friday and beyond

Issued by Tradeway 1 Nov 2023

Source: © Bizcommunity Alistair Mokoena – country director for Google Africa is one of the finalists in the IMM Institute South Africa’s (IMM) Marketing Excellence Awards’ Marketer of the Year

Marketing

2023 IMM Marketing Excellence Awards' finalists announced

1 Nov 2023

#BehindTheBrandManager: Behind the wheel of Isuzu SA's marketing: An interview with Ziphindiwe Ngcobo

Dealers

#BehindTheBrandManager: Behind the wheel of Isuzu SA's marketing: An interview with Ziphindiwe Ngcobo

Imran Salie 26 Oct 2023

In a struggling economy, market to Millennials or miss out

Retail

In a struggling economy, market to Millennials or miss out

Bertie Jacobs, Issued by North-West University (NWU) 13 Oct 2023

Source: © 123rf Appointment-based shopping is best suited for retailers who sell high-end or luxury products, such as jewellery, fashion, or beauty products

Retail

The benefits and challenges of appointment-based shopping

Mariette Frazer 30 Aug 2023

Image supplied. Irene Gregory, CEO at the IMM. This year’s IMM South Africa conference will be held under the theme Global Thoughts, Local Leaders

Marketing

IMM SA 2023 conference focuses on new technologies

30 Aug 2023

#WomensMonth: 'Own your space, be unapologetically you' - Nosiseko Biko of Danone SA

Agro-processing

#WomensMonth: 'Own your space, be unapologetically you' - Nosiseko Biko of Danone SA

Robin Fredericks 22 Aug 2023

Source: © 123rf Shop! South Africa and the Institute of Marketing Management (IMM) have formed a partnership

Retail Services

Shop! South Africa and the Institute of Marketing Management join forces

27 Jul 2023

#BehindTheBrandManager

#BehindtheBrandManager: Bhavna Mistry, senior brand manager at Heineken SA

Karabo Ledwaba 4 Jul 2023

New strategic appointment to bolster Bata's regional expansion

Design & Manufacturing

New strategic appointment to bolster Bata's regional expansion

Issued by Bata 25 May 2023

Sibusiso Gumbi is the new head of marketing for the SABC. Source: SABC.

Marketing & Media

The SABC appoints Sibusiso Gumbi as new head of marketing

9 May 2023

PR & Communications

Flow Communications appoints Bianca James as its new deputy head of social media

14 Mar 2023

Regine le Roux, MD of Reputation Matters says the creative industry needs to look inward, and foster one of its most important stakeholder groups, its employees

Marketing

#BizTrends2023: What about the shoemaker's children?

Regine le Roux 25 Jan 2023

Mercedes-Benz SA's chairman of the board retires

Dealers

Mercedes-Benz SA's chairman of the board retires

22 Dec 2022

Mercedes-Benz Vans appoints Beate Mey as media specialist

Dealers

Mercedes-Benz Vans appoints Beate Mey as media specialist

22 Sep 2022

Omnichannel retail: Are your online and offline experiences consistent?

Retailers

Omnichannel retail: Are your online and offline experiences consistent?

Beate Stiehler-Mulder & Nicole Cunningham 19 Sep 2022

Image supplied: Yuvisti Ramgulam, head of client service for 8909 Digital

Women's Month

#WomensMonth: Yuvisti Ramgulam of 8909 Digital; Answer the call of the challenge

Emily Stander 8 Aug 2022

Marketing

Should I outsource my marketing?

Bernard Jansen 11 Jul 2022

Supplied. The 2022 Marketing Achievement Awards’ Rising Star of the Year Award five finalists

Marketing

Marketing Achievement Awards announce Rising Star of the Year finalists

14 Jun 2022

Supplied: Sadika Fakir, Integrated Media & Digital director, Tiger Brands will chair the Top 16 Youth-Owned Brands Awards (YOBA) jury

Youth Marketing

Top 16 Youth-Owned Brands Awards jury announced

23 May 2022

Source ©Taina Sohlman via

Supply Chain

Newly launched Africa Supply Chain Excellence Awards calls for entries

11 Feb 2022

10 ways to meet 2022 digital marketing trends using your email signature

Digital

10 ways to meet 2022 digital marketing trends using your email signature

Issued by Rocketseed 10 Feb 2022

#BehindtheMask: Marius Greeff, founder and director of Turn Left Media

Behind the Selfie

#BehindtheMask: Marius Greeff, founder and director of Turn Left Media

Evan-Lee Courie 9 Feb 2022

Are chatbots the silver bullet to online CX?

CRM, CX, UX

Are chatbots the silver bullet to online CX?

Dr Nicole Cunningham 7 Feb 2022

Image source: © HONGQI ZHANG –

Higher Education

Choosing a study path - consider these high-demand qualifications

24 Jan 2022

#Newsmaker: Amy Beck named chief marketing officer at TransUnion Africa

Marketing

#Newsmaker: Amy Beck named chief marketing officer at TransUnion Africa

Evan-Lee Courie 8 Dec 2021

PR & Communications

Janna Strang joins Rainmaker Marketing

6 Dec 2021