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Marketing & Media

Part 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn

13 Dec 2024

Source: © 123rf Retail media is just the starting point, signalling a shift toward the broader trend of commerce media

Marketing

3 ways to unlock the power of commerce media

27 Nov 2024

AI and SEO: Shaping the future of digital visibility

Digital

AI and SEO: Shaping the future of digital visibility

Wouter Kritzinger, Issued by Dentsu 18 Nov 2024

Advertising is here to stay: 3 ways to adapt with the changing times

Digital

Advertising is here to stay: 3 ways to adapt with the changing times

Gillian Ezra 15 Nov 2024

Source: © 123rf South Africans are demonstrating resilience and adaptability in response to inflationary pressures, but this has led to a decline in alcohol and fast food purchases

Retail

Inflationary pressures see alcohol and fast food purchases decline

Danette Breitenbach 12 Nov 2024

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Digital

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Sasha Kupritz, Issued by TenacityPR 8 Nov 2024

Source: © 123rf The results from the MDPMI consumer survey show that online platforms’ influence on news consumption

Media

MDPMI consumer survey shows 77% respondents access news on social media platforms

24 Oct 2024

Cracking Google's AI search: Key strategies for SGE success

Artificial Intelligence

Cracking Google's AI search: Key strategies for SGE success

Wouter Kritzinger, Issued by Dentsu 17 Oct 2024

Precision boost: Mastering search marketing on Google and Bing

Marketing

Precision boost: Mastering search marketing on Google and Bing

Samantha Qeja, Issued by Dentsu 9 Oct 2024

AI in SEO: Ushering in a new era of search engine optimisation

Artificial Intelligence

AI in SEO: Ushering in a new era of search engine optimisation

Wouter Kritzinger, Issued by Dentsu 2 Oct 2024

PR & Communications

#Exclusive: Dustin Chick: Enough of the OMGs – it’s time to ask, ‘what now?’

Dustin Chick 18 Sep 2024

Tapping into the power of genuine consumer stories

Social Media

Tapping into the power of genuine consumer stories

Issued by Brand Influence 10 Sep 2024

SMEs

AI-powered reputation management: The next big thing for SMBs

Kim Napo 6 Sep 2024

Innovating to impact: dentsu leads the way

Digital

Innovating to impact: dentsu leads the way

Issued by Dentsu 29 Aug 2024

Life's too short – register a standout top-level domain name

Digital

Life's too short – register a standout top-level domain name

Issued by Domains.co.za 29 Aug 2024

Source: © 123rf Trust has never mattered in business more than it does today, yet price-based shopping is driving customer behaviour

CRM, CX, UX

3 ways to combat AI-generated fake content and build brand trust

Charlie Stewart 19 Aug 2024

Digital

Google monopoly ruling: where the tech giant goes from here

Renaud Foucart 19 Aug 2024

This is a landmark antitrust ruling against Google that may have wide reaching effects.

Services

Court says Google did violate antitrust laws

Lindsey Schutters 6 Aug 2024

Social Places introduce local pages and Bing integration

CRM, CX, UX

Social Places introduce local pages and Bing integration

Issued by Social Places 31 Jul 2024

Why a 'cool' top-level domain is good for business

Internet

Why a 'cool' top-level domain is good for business

Issued by Domains.co.za 12 Jul 2024

How investment in PR yields long-term returns

PR & Communications

How investment in PR yields long-term returns

Issued by TenacityPR 19 Jun 2024

Reasons to install an SSL certificate on your website

Technology

Reasons to install an SSL certificate on your website

Issued by Domains.co.za 7 Jun 2024

Image supplied. Mbudzeni Neluvhalani, SEO specialist at Nerdware, says understanding SGE's influence is key for maximising website effectiveness in our ever-evolving digital world

Digital

Search Generative Experience: It's like magic - and key to website effectiveness

Mbudzeni Neluvhalani 16 May 2024

8 key Meltwater take outs and how they should shape digital strategy

Digital

8 key Meltwater take outs and how they should shape digital strategy

Issued by TDMC 9 May 2024

Meta has unleashed its AI assistant into all of its social media apps.

Mobile & Apps

Meta slides AI assistant into DMs in 7 African countries

Lindsey Schutters 22 Apr 2024

Massmart exec shares 5 tips to grow your SME business online

SMEs

Massmart exec shares 5 tips to grow your SME business online

2 Apr 2024

The Limpopo Mirror is published in Louis Trichardt, a town in the north of South Africa’s Limpopo province. Photo: Anton van Zyl

Media

Google and Facebook are killing local news

Nathan Geffen and Anton van Zyl 8 Mar 2024

Digital footprint crucial for indigenous language preservation

Higher Education

Digital footprint crucial for indigenous language preservation

Birgit Ottermann, Issued by North-West University (NWU) 23 Feb 2024

Consumers don’t trust paid media, Keep it organic

Marketing

Consumers don’t trust paid media, Keep it organic

Issued by Sauce Advertising 1 Dec 2022

Wayne Toms, GhostDraft CEO

Trends

#BizTrends2024: AI integration into CCM is about digital transformation

Lindsey Schutters 31 Jan 2024

10 e-commerce trends to look out for in 2024

E-commerce

10 e-commerce trends to look out for in 2024

Issued by TDMC 15 Jan 2024

Huawei's 2023 ICT Job Fair: Nurturing ICT talent

Higher Education

Huawei's 2023 ICT Job Fair: Nurturing ICT talent

Issued by Irvine Partners 11 Dec 2023

10 marketing trends for 2024

Research

10 marketing trends for 2024

Issued by Kantar 5 Dec 2023

The psychology of reviews on Black Friday: What shoppers look for

Retail

The psychology of reviews on Black Friday: What shoppers look for

Issued by Hellopeter 23 Nov 2023

Mobile & Apps

Compcom probes Meta, X and Google for unfair media practice

Nqobile Dludla 18 Oct 2023

Source: © 123rf The Media and Digital Platforms Market Inquiry (MDPMI) has been launched by the Competition Commission (Commission)

Online Media

Media and Digital Platforms Market Inquiry (MDPMI) into media content distribution launches

18 Oct 2023

Dentsu unveils the media trends set to shape 2024

Media

Dentsu unveils the media trends set to shape 2024

Issued by Dentsu 6 Oct 2023

Unspoken downsides of content marketing: What your agency isn't telling you

Marketing

Unspoken downsides of content marketing: What your agency isn't telling you

Bernard Jansen, Issued by Firejuice 28 Sep 2023

Generative AI is entering every sector. Source: Steve Johnson/Unsplash

Services

ChatSME: Retail Capital brings generative AI to the SME market

25 Aug 2023

Source: © UnSplash Ronelle Bester, Red Ribbon Communications, gives 4 steps to enhance your B2B content marketing strategy

Marketing

4 steps to enhance your B2B content marketing strategy

Ronelle Bester 11 Aug 2023

Source: © Search Engine Journal a growing portion of Generation Z consumers turn to TikTok as their social media platform of choice

Social Media

#Exclusive: 5 ways brands can take advantage of the TikTok as a search engine trend

Erin Deetlefs 8 Aug 2023

Embrace AI but be aware of the data pitfalls for the unwary

4th Industrial Revolution

Embrace AI but be aware of the data pitfalls for the unwary

Brian Civin, Issued by AfriGIS 4 Aug 2023

Have you done enough to win over the consumers of the future?

Retail

Have you done enough to win over the consumers of the future?

Namrata Gotarne, Issued by NielsenIQ 27 Jul 2023

Big tech and journalism: Principles for fair compensation

Media

Big tech and journalism: Principles for fair compensation

Issued by Gordon Institute of Business Science 25 Jul 2023