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Witchery's V&A Waterfront store reopens with a fresh, innovative look
2 Apr 2024
The Witchery Store reopened its doors at the V&A Waterfront on 28 March. The revamped concept store, operated by Country Road Group (CRG), exemplifies CRG's commitment to innovation and improving customer experiences.
Source: Supplied.
Designed with a modern aesthetic, The Witchery transforms shopping into a sophisticated fashion experience. Stylish furnishings, natural textures, and subtle blush accents create an elegant atmosphere that invites customers to explore the latest collections.
Sharing her excitement, Kay Raidoo, Country Road Group country manager for South Africa, said, "We aimed to create something truly special. I'm incredibly proud of our team. They exceeded expectations, delivering a space that embodies the brand's elegance and sophistication."
The reopening coincides with the launch of Witchery's new Spring/Summer 2024 shoe and handbag lines, showcasing their commitment to affordable luxury. "We're excited to reintroduce shoes and handbags, designed with meticulous attention to detail," said Kay Raidoo, Country Road Group country manager for South Africa. "These premium pieces embody accessible luxury, elevating any outfit with timeless style."
Beyond aesthetics, Witchery wants to empower customers through fashion. A combination of digital features, captivating imagery, and strategic lighting creates an inspiring shopping experience.
