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A green champion of environmental issues
The Property Magazine has for the first time in its four-year history ditched its traditionally red masthead for a green one. “While the red masthead is an integral part of the brand identity for The Property Magazine, we felt strongly that as the green issues facing South Africa are so important, we needed to shock our readers into really taking these issues seriously,” says Tony Vaughan, publisher of the title and MD of its parent company Media Nova. “Don't worry; we're red again from next month.”