Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement
Claudelle Naidoo
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House and Leisure has a new and refreshed format
To set itself apart from the pack and to move with the times, decor and design brand House and Leisure has relooked its brand aesthetic to bring its audience the 'Here and Now' in a renewed and refreshed format.
To help rework the brand's image, House and Leisure teamed up with Andrew Whitehouse and Mark van Rooyen of multidisciplinary design agency Mutant.
The direction for the brand's reworking was the 'O' in the brand's name. What essentially is a circle has been reimagined as a lens that speaks to House and Leisure's process of editing
and curating content for its audience.
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