Kagiso Media Radio (KMR) is one of South Africa's leading radio broadcasting and publishing companies.
Its broadcast portfolio includes East Coast Radio, one of KwaZulu-Natal's top commercial radio stations. KMR also operates Gauteng's Jacaranda FM - SA's biggest independent radio station.

Kagiso Media's first-party data collection service, SoundInsights, also offers businesses tailor-made data solutions that help them communicate to the right radio audience with the right message to maximise ROI.

The SoundInsights department recently added a neuro research product called NextGen Neuro its services. NextGen Neuro uses neuromarketing techniques to measure the physiological and neural signals of an audience to gain insights into why customers make certain buying decisions.

KMR is the first audio media owner in South Africa to utilise consumer neuroscience.

KMR has incredible reach potential for advertisers in Gauteng, Mpumalanga, Limpopo, and KwaZulu-Natal - with over two-million listeners per month. The introduction of East Coast Gold to the KMR stable has also resulted in a new, older audience being reached.

Kagiso Media Radio is a division of Kagiso Media (Pty) Ltd

KEY PERSONNEL

CEO: Radio: Nick Grubb
Head of Finance: Radio: Vuyani Dombo
Head of HR: Radio: Wendell Smith
Audience Acquisition Manager: Anthea Carstens
Research and Analytics Manager: Melissa McNally
Digital Development Manager: Phillip Wilton

Media queries/marketing: oi.osigak@nylmat