As Black Friday approaches and we head into the silly shopping season, South African businesses face the challenge of standing out among the fierce competition. However, now that everything is increasingly driven by artificial intelligence and digital automation, consumers are hungrier than ever for authenticity. 1 Nov 2024 Read more Some of the country's best restaurants have noted an influx of Google reviews, both positive and negative, that are clearly fake and causing a moral dilemma. 21 May 2024 Read more Hellopeter, the pioneering platform for online reviews in South Africa, is commemorating its 24th year of empowering consumers and businesses alike. To celebrate, they're offering reviewers the rare opportunity to turn their reviews into riches by giving away a R20,000 cash prize every month for the next year. They’ve already announced two winners, with 10 opportunities to win remaining. 20 May 2024 Read more As Black Friday is almost upon us, South Africans are gearing up to grab the best shopping deals available. And with a sea of specials everywhere they look, online reviews will play a vital role in their decision-making. 23 Nov 2023 Read more In today's fast-paced digital world, consumers have no shortage of options when making purchasing decisions. For this reason, many people will consult online customer reviews when choosing where to spend their money to avoid disappointment. 12 Oct 2023 Read more If you're South African, chances are you're familiar with Hellopeter. However, when asked what it is, you might refer to it as a complaints platform. This sentiment did not come out of nowhere. It's true that when Hellopeter was started in 2000, it was labelled a complaints platform - a place for consumers to bring their service-related issues to light. However, although it remains a powerful platform for resolving issues, it has come a long way since then and is widely known as South Africa's number online review platform. 5 May 2023 Read more Online reviews are the new word-of-mouth marketing. Although it's not exactly new, it has become even more valuable as more consumers started writing and reading reviews in the past couple of years. As a result, what customers are saying about your business online has a far greater ripple effect than you might realise. 25 Jan 2023 Read more Black Friday might have its origins in the United States, but it has become a massive calendar event in South Africa, showing no signs of slowing down in 2022. It also helps that this day of savings falls right after payday, which means shoppers are more likely to splurge than at any other time of the month. Furthermore, with the festive season around the corner, many are looking for bargain buys to put under the tree this year to make more room in their budget for entertainment this holiday season. 15 Nov 2022 Read more How the South African online review platform is remaining impartial... 26 Oct 2022 Read more Chances are, the name Hellopeter is familiar to you. However, not for what it is but for what it used to be. Here's what the brand means to customers and businesses alike in 2022. 18 Aug 2022 Read more |
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