Adam teaching Dr. Malinga how to dance
To flow with the stunning visuals and capture the "Sounds of Mzansi", Adam created an exciting, compelling and unique feel to an already well-known Kwaito track. Dr. Malinga locked down the new lyrics in one go and Mike Bester was called in to bust some grunge attitude into the mix on electric guitar.
When Adam heard that he was to re-record the hit remix by KalawaJazmee's DJ Vetkuk vs Mahoota (of the classic 80's song "Via Orlando" by Morna & Son), he decided that it was high time to reveal his secret past as a member of Kwaito legends - Brothers Of Peace - one of the first Kwaito outfits to use live musicians.
Intrigued, the agency folk prodded Adam to tell more and it came to light that back in the early days of Kwaito, Adam worked closely with DJ Oskido, toured with KalawaJazmee and collaborated with Masters At Work. "And don't forget about the likes of Kabelo, TKzee, Bongo Maffin and Mafikozolo! Kwaito is in my blood, baby, yeah!" Adam suggestively growled at the agency folk while doing a disturbingly accurate impersonation of Austin Powers.
View the TVC here:
Agency: Ireland/Davenport
Producer: Loli Bishop
CD: Vanessa Klevansky
Copywriter: Stuart Sims
Art Direcor: Gareth O'Callaghan
Production House : Egg Films
Director : Sunu Gonera
Producer : Grant Davies
Editor: Gordon Midgely - Riot Post Production
Featuring : Mike Bester - Guitars