Adam Howard explains, “We had to thread the musical theme of Felize Navidad (which is very repetitive!) from a dreamlike opening sequence through more urban beats into a full-on party scene - but with more contemporary Latino beats.”
The boy ends up tap dancing with a whole dance troupe where on-set taps were recorded - but Howard Audio had to come up with a bespoke solution at one point. Howard explains, “We needed to augment the tap sound that was recorded - so we built our very own tap sampler - basically a software instrument where you can play the taps on a keyboard - but we wanted the taps to still feel real - so we painstakingly took individual taps that were recorded on set and built them into this instrument - this basically allowed us to play in taps realtime - to give it that authentic feel”.
Adam Howard and Ian Gabriel finessed the spot over weeks as post was finalised.
Enjoy the final TVC here - and Happy Christmas... from the bottom of our hearts :)
