Discovery | Bizcommunity

Discovery | Bizcommunity

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Source: © 123rf Essi Koster, paid media specialist at Special Effects Media, gives some key considerations around video content and how brands can harness this engaging format to achieve their marketing goals

Media

How to harness video content to to achieve their marketing goals

Essi Koster 1 hour

Marriott International to open two luxury safari camps in Kenya

Hospitality

Marriott International to open two luxury safari camps in Kenya

27 Feb 2025

A recent Effie SA Dialogue Series that took place at Nedbank in Sandton saw a panel take on this discussion under the banner, Inside Effie’s winning strategies, from strategy to results, elevating marketing effectiveness. The panelists (L to r): Carl Willoughby, Effie SA Grand Judge and CCO TBWA, Nicole Shub, CMO Pineapple and 2024 Grand Effie SA winner, Refilkwe Maluleke, Effie SA Jury co-chair and head of marketing Discovery Health, Shaun Dix, global service line leader, creative excellence, Ipsos and moderator Silas Matlala Gibs.

Advertising

Inside Effie’s winning strategies: The hallmarks of an effective campaign

Danette Breitenbach 28 Feb 2025

Why South Africa’s top companies advertise on BusinessTech

Online Media

Why South Africa’s top companies advertise on BusinessTech

Issued by Broad Media 26 Feb 2025

Nigerian Modupeola Fadugba awarded The Norval Sovereign African Art Prize 2025

Art

Nigerian Modupeola Fadugba awarded The Norval Sovereign African Art Prize 2025

25 Feb 2025

Medical Aid

Vitality Health’s new plan in Tanzania: a game-changer for workplace wellness

Katja Hamilton 26 Feb 2025

Don’t miss The Hospital Show!

Hospital Groups

Don’t miss The Hospital Show!

Issued by COHSASA 20 Feb 2025

New agreement brings SA car dealers and rental industry closer

Dealers

New agreement brings SA car dealers and rental industry closer

20 Feb 2025

Albert de Andrade joins the Sauce Advertising team

Advertising

Albert de Andrade joins the Sauce Advertising team

Phil Manners, Issued by Sauce Advertising 21 Feb 2025

Nat Geo dishes up No taste like home with Antoni Porowski this February

TV

Nat Geo dishes up No taste like home with Antoni Porowski this February

Issued by The Walt Disney Company Africa 18 Feb 2025

Source: © Discovery Robert Attwell introduces Discovery Insure’s Vitality Car Rating

Finance

Discovery Insure's Vitality Car Rating: Determines second-hand cars' true condition and value

17 Feb 2025

Radio & Audio

#WorldRadioDay: Why radio is still a hit maker

Karabo Ledwaba 13 Feb 2025

Branding

A boycott campaign fuels tension between Black shoppers and Black-owned brands – evoking the long struggle for ‘consumer citizenship'

Timeka N. Tounsel 13 Feb 2025

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Sales

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Zak Haeri, Issued by NielsenIQ 11 Feb 2025

Unveiling Cell C’s audio identity

Production

Unveiling Cell C’s audio identity

Issued by Howard Audio 7 Feb 2025

#MiningIndaba: Global Tailings Management Institute launched to make mines safer for all

Mining

#MiningIndaba: Global Tailings Management Institute launched to make mines safer for all

Lindsey Schutters 7 Feb 2025

Yesh Surjoodeen is managing director of HP Southern and Central Africa

Trends

#BizTrends2025: African innovation depends on investment and protecting intellectual property

Yesh Surjoodeen 5 Feb 2025

Thumiso Masoha is FCB Africa's new chief experience officer (Image supplied)

Advertising

FCB Africa's bold move: Thumiso Masoha appointed chief experience officer

6 Feb 2025

#BizTrends2025: 7 trends for retailers to '2020-thrive'

Trends

#BizTrends2025: 7 trends for retailers to '2020-thrive'

Evan-Lee Courie 6 Feb 2025

The Marketing Achievement Awards has unveiled the 2025 qualifiers (Image supplied)

Marketing

Marketing Achievement Awards unveils 2025 qualifiers

3 Feb 2025

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Social Media

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Kelly Kaimowitz 3 Feb 2025

Social Media

‘Brand chem’: The 2025 trend of collaboration for lasting impact

3 Feb 2025

#BizTrends2025: Shaping tomorrow’s travel industry - innovation, sustainability, and purpose

Trends

#BizTrends2025: Shaping tomorrow’s travel industry - innovation, sustainability, and purpose

Olivier Perillat-Piratoine 31 Jan 2025

Record-breaking year for Daily Investor in 2024

Online Media

Record-breaking year for Daily Investor in 2024

Issued by Broad Media 30 Jan 2025

VML’s 11th annual trends study says looking ahead, 2025 will be a year of both immense challenge and opportunity for brands in South Africa (Image supplied)

Marketing & Media

The Future 100: 2025 - A year of challenge and opportunity for brands

27 Jan 2025

A new approach to retail staffing in South Africa

Training

A new approach to retail staffing in South Africa

Laurent Homeyer 24 Jan 2025

Accessibility and growth mark innovation in 2024

Higher Education

Accessibility and growth mark innovation in 2024

Issued by Hasso Plattner d-school Afrika 23 Jan 2025

Ultra-sound; ‘underused, under-trained,’ in SA

Medtech

Ultra-sound; ‘underused, under-trained,’ in SA

Issued by Zebra Medical 23 Jan 2025

The Fall of Diddy premieres in February

Film

The Fall of Diddy premieres in February

20 Jan 2025

Source: © 123rf Warc’s The Future of Media 2025 highlights trends in media planning, advertising investments and the media ecosystem

Media

Warc: Media in 2025 - Defined by abundance, driven by algorithms

20 Jan 2025

Coal, Oil & Gas

Chevron also comes up short in Namibia energy exploration

Ron Bousso 16 Jan 2025

#BizTrends2025: Field Force’s Ged Nooy gives 5 standout retail trends driving leadership in 2025

Marketing

#BizTrends2025: Field Force’s Ged Nooy gives 5 standout retail trends driving leadership in 2025

Ged Nooy 17 Jan 2025

Coal, Oil & Gas

Shell pulls out of Namibia oil discovery

Ron Bousso 9 Jan 2025

Daniel Dercksen

Film

Top 10 films in 2024

Daniel Dercksen 6 Jan 2025

Source: Bl1zz4rd-editor, CC BY-SA 4.0 , via Wikimedia Commons.

Healthcare

South African activists unite in global protests demanding immediate release of Gaza paediatrician Abu-Safiyah

Katja Hamilton 6 Jan 2025

Gidon Novick, part of the development team at Circle Senior Living and host of the Rocktirement podcast, says the traditional perspectives on ageing and retirement are shifting to include environments that support the desire to stay active, socially connected, and intellectually engaged (Image supplied)

Employee Wellness

Retirement: Shifting from rest and retreat to active, socially connected, and intellectually engaged

Gidon Novick 2 Jan 2025

Cape Town CBD set for record-breaking holiday season

Tourism

Cape Town CBD set for record-breaking holiday season

23 Dec 2024

Source: Barthelemy de Mazenod/Unsplash

Construction & Engineering

Master Builders Association says contractors must learn from #GeorgeCollapse

17 Dec 2024

#BestofBiz 2024: Energy & Mining

Energy & Mining

#BestofBiz 2024: Energy & Mining

17 Dec 2024

#BestofBiz 2024: Healthcare

Healthcare

#BestofBiz 2024: Healthcare

17 Dec 2024

#BestofBiz 2024: Marketing & Media

Marketing & Media

#BestofBiz 2024: Marketing & Media

17 Dec 2024

Image source: Amirul Syaidi –

Corporate & Commercial Law

SCA applies dominant purpose test against Steinhoff 'litigation privilege' argument

Bianca Masterton 13 Dec 2024

Growthpoint announces R2bn-plus mixed-use development in Sandton Summit

Mixed-Use Property

Growthpoint announces R2bn-plus mixed-use development in Sandton Summit

Issued by Catchwords 13 Dec 2024

Exploring South Africa’s evolving travel trends in a post-pandemic world

Marketing

Exploring South Africa’s evolving travel trends in a post-pandemic world

Issued by KLA 12 Dec 2024

Retail

From local is lekker to hyper-localisation: Township consumer trends to watch this festive season

Mongezi Mtati 12 Dec 2024

Record-breaking year for Daily Investor in 2024

Online Media

Record-breaking year for Daily Investor in 2024

Issued by Broad Media 11 Dec 2024

Toy company Zuru innovates with in-store branding across major outlets

In-store Media

Toy company Zuru innovates with in-store branding across major outlets

11 Dec 2024