Effie Awards | Bizcommunity

Effie Awards | Bizcommunity

News

Effie South Africa and Ipsos to unveil 2024 Effie Trends and Insights Report

Advertising

Effie South Africa and Ipsos to unveil 2024 Effie Trends and Insights Report

Issued by Association for Communication and Advertising 20 Mar 2025

Source: © 123rf Scopen's research shows that the latest global trends signal a growing reliance on AI, a strong push toward integrated agency solutions and a strategic re-evaluation of in-house marketing structures

Marketing & Media

EXCLUSIVE: Scopen research - Be integrated, AI-powered and strategic, or be left behind

20 Mar 2025

Marketing

Rogerwilco joins the B Corp movement: What it means for employees, clients, and the industry

Mongezi Mtati 5 Mar 2025

2025 Effie Awards: Entry dates announced

Marketing

2025 Effie Awards: Entry dates announced

Issued by Association for Communication and Advertising 4 Mar 2025

A recent Effie SA Dialogue Series that took place at Nedbank in Sandton saw a panel take on this discussion under the banner, Inside Effie’s winning strategies, from strategy to results, elevating marketing effectiveness. The panelists (L to r): Carl Willoughby, Effie SA Grand Judge and CCO TBWA, Nicole Shub, CMO Pineapple and 2024 Grand Effie SA winner, Refilkwe Maluleke, Effie SA Jury co-chair and head of marketing Discovery Health, Shaun Dix, global service line leader, creative excellence, Ipsos and moderator Silas Matlala Gibs.

Advertising

Inside Effie’s winning strategies: The hallmarks of an effective campaign

Danette Breitenbach 28 Feb 2025

Image supplied.

Marketing

The One Show 2025 announces CMO Pencil award jury

21 Feb 2025

Call for judges: Effie Awards South Africa 2025

Marketing

Call for judges: Effie Awards South Africa 2025

Issued by Association for Communication and Advertising 12 Feb 2025

Lobengula powers Effie Awards South Africa to greater industry impact

PR & Communications

Lobengula powers Effie Awards South Africa to greater industry impact

Issued by Association for Communication and Advertising 11 Feb 2025

Ramona Kayembe, draftLine director for AB InBev Africa, spoke exclusively to Bizcommunity on Brutal Fruit's Sheebeen campaign (Image by Bizcommunity)

Advertising

Brutal Fruit Shebeen campaign empowers women in a way that is true to the brand

Danette Breitenbach 10 Jan 2025

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Advertising

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Danette Breitenbach 8 Jan 2025

#BestofBiz 2024: Marketing & Media

Marketing & Media

#BestofBiz 2024: Marketing & Media

17 Dec 2024

All the AdFocus Awards winners (Image: Danette Breitenbach)

Advertising

All the 2024 FM AdFocus Awards winners, Halo wins Agency of the Year

28 Nov 2024

The Halo Pineapple campaign extensively used Out of Home (OOH) as it took the mickey out of insurance and people loved it (Image supplied)

Advertising

Halo and Pineapple: How to disrupt a category and find an audience who don’t love insurance

Danette Breitenbach 27 Nov 2024

SAB triumphs with 9 Effie Awards, cementing its position as SA's Most Effective Marketer

Advertising

SAB triumphs with 9 Effie Awards, cementing its position as SA's Most Effective Marketer

Issued by South African Breweries 11 Nov 2024

Ogilvy’s the most awarded and most effective agency at Effies 2024

Advertising

Ogilvy’s the most awarded and most effective agency at Effies 2024

Issued by Ogilvy South Africa 6 Nov 2024

The winners were announced on Thursday night. Source: Supplied.

Marketing

Effie Awards SA: Halo and Pineapple's bold campaign claims Grand Effie, Ogilvy takes home 10 Effie Awards

25 Oct 2024

Reigniting the industry: The ACA’s bold path forward

Advertising

Reigniting the industry: The ACA’s bold path forward

Sharleen James, Issued by Association for Communication and Advertising 19 Sep 2024

Effie SA holds thought-provoking dialogue on the effectiveness of influencer marketing

Social Media

Effie SA holds thought-provoking dialogue on the effectiveness of influencer marketing

Issued by Association for Communication and Advertising 10 Sep 2024

Image supplied.

IAB Bookmarks Awards

IAB SA announces 2024 Front Row delegates

15 Aug 2024

The best of marketing: 2024 Effie Awards finalists announced

Marketing

The best of marketing: 2024 Effie Awards finalists announced

Issued by Association for Communication and Advertising 15 Aug 2024

2024 Effie Awards South Africa Grand Jury announced

Advertising

2024 Effie Awards South Africa Grand Jury announced

Issued by Association for Communication and Advertising 12 Aug 2024

Upcoming Effie dialogue to focus on influencer marketing and marketing effectiveness

Marketing

Upcoming Effie dialogue to focus on influencer marketing and marketing effectiveness

Issued by Association for Communication and Advertising 1 Aug 2024

2024 Effie Awards South Africa judges announced

Events & Conferencing

2024 Effie Awards South Africa judges announced

Issued by Association for Communication and Advertising 3 Jul 2024

Advertising

Ogilvy SA named Most Effective Agency Network and Brand by Effie Index, with KFC recognised as Top Brand

Issued by Ogilvy South Africa 27 Jun 2024

Source: © Loeries South Africa’s top four awards according to Scopen are The Loerie Awards, Cannes Lions, Effie Awards and Bookmarks.

Marketing & Media

Scopen: Chemistry between agency and marketer becomes more important

24 Jun 2024

Effie South Africa hosts dialogue on AI's impact on marketing effectiveness

Marketing

Effie South Africa hosts dialogue on AI's impact on marketing effectiveness

Issued by Association for Communication and Advertising 10 Jun 2024

Joe Public named Most Effective Independent Agency in the region in the 2023 Global Effie Index

Marketing

Joe Public named Most Effective Independent Agency in the region in the 2023 Global Effie Index

Issued by Joe Public 7 Jun 2024

The world’s Most Effective Marketers are announced: 2023 Global Effie Index Results

Marketing

The world’s Most Effective Marketers are announced: 2023 Global Effie Index Results

Issued by Association for Communication and Advertising 6 Jun 2024

Effie South Africa extends 2024 deadline

Advertising

Effie South Africa extends 2024 deadline

Issued by Association for Communication and Advertising 5 Jun 2024

The ACA announces 2024/25 board of directors

PR & Communications

The ACA announces 2024/25 board of directors

Issued by Association for Communication and Advertising 31 May 2024

Effie Worldwide Report shows humanity lies at the heart of effectiveness

Advertising

Effie Worldwide Report shows humanity lies at the heart of effectiveness

Issued by Association for Communication and Advertising 28 May 2024

Source: © Effie Awards The Association for Communication and Advertising (ACA), with Ipsos, will host a webinar on 8 May 2024 to share key insights from the 2023 Effie South Africa Trends Report, and the Global Best of the Best Effie Awards

Advertising

Effie Awards SA and Ipsos webinar to share key insights on winning campaigns

30 Apr 2024

Zak Tucker to lead 2024 New York Festivals Advertising Awards jury

Advertising

Zak Tucker to lead 2024 New York Festivals Advertising Awards jury

15 Mar 2024

Effie Awards South Africa 2024 call for entries

Advertising

Effie Awards South Africa 2024 call for entries

Issued by Association for Communication and Advertising 19 Feb 2024

Advertising

ACA, Red & Yellow launch graduate programme

16 Feb 2024

Applications to judge Effie Awards 2024 announced

Digital

Applications to judge Effie Awards 2024 announced

Issued by Association for Communication and Advertising 16 Feb 2024

#Newsmaker: Gillian Rightford - Preparing the ACA for the future

Advertising

#Newsmaker: Gillian Rightford - Preparing the ACA for the future

Danette Breitenbach 12 Feb 2024

L to R: VML has named Diane Wilson chief operations officer, Jarred Cinman its CEO and the WPP country manager for South Africa, Tebogo Skwambane as executive chairperson. Images supplied. Image by @Lesley Svenson, Bizcommunity.

Marketing

Jarred Cinman and Diane Wilson take up VML top leadership positions

10 Jan 2024

Ogilvy SA’s 'Bride Armour' a contender for 2023 Global Best of the Best Effie Award

Marketing

Ogilvy SA’s 'Bride Armour' a contender for 2023 Global Best of the Best Effie Award

Issued by Association for Communication and Advertising 7 Dec 2023

Effie South Africa and Ipsos partner to present 2023 Effie Trends Report

Research

Effie South Africa and Ipsos partner to present 2023 Effie Trends Report

Issued by Association for Communication and Advertising 16 Oct 2023

Exploring the intersection of technology and marketing effectiveness at upcoming Effie SA dialogue

Advertising

Exploring the intersection of technology and marketing effectiveness at upcoming Effie SA dialogue

Issued by Association for Communication and Advertising 22 Sep 2023

Growth agency Joe Public shines at the 2023 Effie Awards

Advertising

Growth agency Joe Public shines at the 2023 Effie Awards

Issued by Joe Public 21 Sep 2023

(Image: Danette Breitenbach) The Effie SA Awards have been announced

Marketing

Ogilvy South Africa and KFC South Africa crowned Grand Effie Winner

16 Sep 2023

Source: © Effie CCO Effies Worldwide Allison Knapp Womack, "If something is not effective it is expensive content"

IMC Conference

Effie Worldwide COO: "If something is not effective it is expensive content"

Danette Breitenbach 14 Sep 2023

#BehindtheIMC: Industry newcomer, Anganathi Beyile

IMC Conference

#BehindtheIMC: Industry newcomer, Anganathi Beyile

1 Sep 2023

Doug Place is Nando's chief marketing officer. Source: Supplied.

IMC Conference

#BehindtheIMC: Doug Place, CMO for Nando's Africa, Middle East, and South Asia

25 Aug 2023

Obi Asika will be speaking at the upcoming Nedbank IMC Conference. SOurce: Supplied.

IMC Conference

#BehindtheIMC: Obi Asika, founder and chairman of Dragon Africa

17 Aug 2023

Sellout Nedbank IMC 2023 offers a waiting list and virtual options

Events & Conferencing

Sellout Nedbank IMC 2023 offers a waiting list and virtual options

Issued by IMC Conference 16 Aug 2023

Nkgabiseng Motau is a founding partner at Think Creative Africa. Source: Supplied.

IMC Conference

#BehindtheIMC: Nkgabiseng Motau, founding partner at Think Creative Africa

10 Aug 2023