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Tumi Rabanye | How advertising strategy acts like a brand's nervous system

Tumi Rabanye 22 hours

Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking

Marketing

Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking

Issued by Wetpaint Advertising 17 hours

#OrchidsandOnions: Marketing lessons from the masters – Coca-Cola and KFC

#OrchidsandOnions

#OrchidsandOnions: Marketing lessons from the masters – Coca-Cola and KFC

Brendan Seery 1 day

Subaru South Africa and ghd expand digital partnership with Algorithm

Digital

Subaru South Africa and ghd expand digital partnership with Algorithm

Issued by Algorithm Agency 28 Mar 2025

Puma’s biggest global campaign Go Wild: Rooted in history with a new vision of sports

Advertising

Puma’s biggest global campaign Go Wild: Rooted in history with a new vision of sports

28 Mar 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Marketing

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

Artificial Intelligence

Can brands maintain a true voice amidst the rise of AI content?

Thelma Ngoma-Mavhunga 28 Mar 2025

The future of marketing is storified

Marketing

The future of marketing is storified

Candy Dempers, Issued by MediaHeads 360 27 Mar 2025

Agencies aren’t waiting on AI – so why are brands still playing catch-up?

Digital

Agencies aren’t waiting on AI – so why are brands still playing catch-up?

Shaune Jordaan, Issued by Hoorah Digital 26 Mar 2025

Advertising

Facebook agrees to halt targeted ads for UK user after legal challenge

Karabo Ledwaba 26 Mar 2025

Social Media

The evolving battle over social media moderation: Free speech vs regulation

Grant Lapping 25 Mar 2025

Advertising

TikTok's ad chief Blake Chandlee to step down during company shake-up

25 Mar 2025

CRM, CX, UX

Unlock hidden revenue: How to turn your data into a profit powerhouse

Gil Sperling 18 Mar 2025

The rise of social commerce

Research

The rise of social commerce

Issued by KLA 14 Mar 2025

Advertising

Many cities are banning ads for airlines, SUVs and fossil fuels – and yours could be next

Freddie Daley 14 Mar 2025

Advertising

Advertisers will now be able to measure carbon impact with Google's new tool

13 Mar 2025

Radio advertising just got smarter – and more rewarding with Kagiso Media Radio and Mediamark

Radio & Audio

Radio advertising just got smarter – and more rewarding with Kagiso Media Radio and Mediamark

Issued by Mediamark 11 Mar 2025

The smart way to reach shoppers

Advertising

The smart way to reach shoppers

Issued by Smart Media 10 Mar 2025

The AI revolution in search: How to stay visible in a changing digital landscape

Digital

The AI revolution in search: How to stay visible in a changing digital landscape

Issued by Dentsu 10 Mar 2025

$The Creative Circle Best of the Year awards took place recently with TBWA\Hunt Lascaris taking Overall Agency of the Year (Image supplied)$

Advertising

Creative Circle Best of the Year awards: Honouring the Class of 76’ and 24’

Alex Goldberg 10 Mar 2025

Sinmisola Hughes-Obisesan. Source: Supplied.

DEI

#InternationalWomensDay2025: Sinmisola Hughes-Obisesan - A visionary driving Africa's creative future

Karabo Ledwaba 7 Mar 2025

New creative updates to help advertisers generate lifestyle imagery

Digital

New creative updates to help advertisers generate lifestyle imagery

Issued by Google 6 Mar 2025

The hidden cost of dull, bland and boring

Media

The hidden cost of dull, bland and boring

Issued by MediaHeads 360 3 Mar 2025

Advertising

Oscars reach unprecedented demand with sold-out ads and A-list sponsors

3 Mar 2025

Biz Most Read Award winners February 2025

Online Media

Biz Most Read Award winners February 2025

1 Mar 2025

The new marketing funnel: How community influence drives conversions

Marketing

The new marketing funnel: How community influence drives conversions

Issued by Brand Influence Agency 27 Feb 2025

A preview of the full album can be heard on HyperFollow, and will be available on Spotify, Apple Music and iTunes.

Artificial Intelligence

AI and hip hop converge in Sherina Florence's promotional album for The One Show

27 Feb 2025

Naked’s #GetNakedAnywhere campaign has turned an Out of Home (OOH) billboard campaign into a viral TikTok trend, with the top two videos racking up 3.8 million and 3.2 million organic views and total campaign views of nearly 20 million (Image supplied)

Advertising

Naked's #GetNakedAnywhere: From OOH billboard campaign to viral TikTok trend

27 Feb 2025

Advertising

Reliance plans to dominate Indian Premier League ads post-Disney merger using neuroscience

26 Feb 2025

#OrchidsandOnions: "Istanbul is the new cool" – A look at GoTürkiye’s latest campaign

#OrchidsandOnions

#OrchidsandOnions: "Istanbul is the new cool" – A look at GoTürkiye’s latest campaign

Brendan Seery 25 Feb 2025

Media & Entertainment Law

Google, Meta face penalties for anti-competitive behaviour towards SA news media

Nqobile Dludla 24 Feb 2025

Airport Ads awarded Lanseria Airport media rights tender

OOH

Airport Ads awarded Lanseria Airport media rights tender

Issued by Provantage 24 Feb 2025

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

OOH

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

Issued by Vicinity Media 27 Feb 2025

Social Media

20 years of YouTube: 8 key innovations that have helped the video platform achieve its success

Alex Connock 18 Feb 2025

Morning After Island is a Ogilvy Honduras campaign.

Advertising

What is the Ogilvy Network's secret spice?

Karabo Ledwaba 18 Feb 2025

The power of media-owned assets: Why brands should take control of their platforms

Media

The power of media-owned assets: Why brands should take control of their platforms

Shaune Jordaan, Issued by Hoorah Digital 17 Feb 2025

Why working in media is still a great job

Media

Why working in media is still a great job

Chris Botha, Issued by Advertising Media Forum 17 Feb 2025

Doubling down on creativity and impact: Eskimi revamps its services for South African advertisers

Media

Doubling down on creativity and impact: Eskimi revamps its services for South African advertisers

Issued by Eskimi 17 Feb 2025

(Image supplied)

Radio & Audio

Warc: “Podcasts are having a moment" - but popularity not translating into ad revenue

17 Feb 2025

The bird was allegedly 'killed' by a Tesla Cybertruck.

Marketing

Duolingo's owl 'killed' by Tesla Cybertruck in viral campaign

Karabo Ledwaba 14 Feb 2025

Branding

A boycott campaign fuels tension between Black shoppers and Black-owned brands – evoking the long struggle for ‘consumer citizenship'

Timeka N. Tounsel 13 Feb 2025

Source: © MSN Seal became a literal seal in this year's Mountian Dew Super Bowl advert

Advertising

#SuperBowl2025: From one seal to another

Danette Breitenbach 13 Feb 2025

Super Bowl 2025 ads as lacklustre as the game, with an overflow of celebrities and very little risk-taking

Advertising

Super Bowl 2025 ads as lacklustre as the game, with an overflow of celebrities and very little risk-taking

Danette Breitenbach 12 Feb 2025

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Sales

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Zak Haeri, Issued by NielsenIQ 11 Feb 2025

Source: © 9to5 mac Meta has introduced ads to Threads

Social Media

Ads on Threads | 4 factors marketers should consider

Saul Marquez 10 Feb 2025