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Digital Content Creator
Remuneration: | basic salary |
Location: | Cape Town |
Remote work: | Some remote work allowed |
Education level: | Diploma |
Job level: | Mid/Senior |
Job policy: | Employment Equity position |
Type: | 12 Months |
Company: | Fixer Solutions |
Position: Digital content creator
Location: Paarl
Company: Fixer Marketing Solutions
About us: We are a dynamic company managing a diverse portfolio of alcohol brands. Our mission is to craft and elevate unique brand experiences through innovative marketing strategies. We are looking for a creative, strategic, and versatile digital content creator to join our team and drive our brands' online presence.
Key responsibilities:
Content creation:
- Develop compelling copy for social media posts, website content, email newsletters, and other digital platforms.
- Create rich media content, including graphics, videos, animations, and interactive media, tailored to each brand's identity.
- Ensure all content aligns with the brand voice, aesthetic, and overall marketing strategy.
- Manage and grow social media accounts for all brands within the portfolio.
- Plan and implement social media strategies to increase brand awareness, engagement, and conversions.
- Monitor and respond to comments, messages, and reviews in a timely and professional manner.
- Foster and engage with online communities, building strong relationships with followers and brand advocates.
- Organise and participate in online events, contests, and campaigns to boost community interaction.
- Develop and maintain a detailed content calendar to ensure consistent and timely posting across all platforms.
- Coordinate with internal teams and external partners to align content schedules with marketing campaigns and product launches.
- Work closely with the sales team to ensure marketing efforts support direct sales objectives.
- Align content and campaigns with sales promotions, events, and initiatives to drive revenue.
- Gather feedback from the sales team to continually refine content strategies and improve brand positioning.
- Implement and maintain the macro brand strategy for each individual brand within the portfolio.
- Ensure all content and campaigns adhere to brand guidelines and enhance brand perception within target markets.
- Conduct regular market research and competitor analysis to stay ahead of industry trends and adjust strategies accordingly.
- Bachelor's degree / diploma in marketing, communications, graphic design, or a related field.
- Proven experience in digital content creation and social media management, preferably within the alcohol or lifestyle industry.
- Proficient in graphic design software (e.g., Adobe Creative Suite), video editing tools, and social media management platforms.
- Strong copywriting skills with an eye for detail and creativity.
- Excellent communication and interpersonal skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Understanding of SEO, web traffic metrics, and digital marketing best practices.
- Familiarity with the sales process and experience working with sales teams is a plus.
- Competitive salary and benefits package.
- Opportunity to work with a diverse and innovative team.
- Creative and dynamic work environment.
- Professional growth and development opportunities.
How to apply:
Please send CV and portfolio to snoitulos.rexif@darb
Posted on 11 Jun 08:53, Closing date 9 Aug
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