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Media Buyer/Planner
Remuneration: | negotiable cost-to-company |
Benefits: | Medical Aid, Insured benefits, Travel Allowance, Provident fund |
Location: | Rosebank |
Remote work: | Some remote work allowed |
Job level: | Mid |
Type: | Permanent |
Reference: | #Media Buyer/Planner |
Company: | Havas Johannesburg |
Main purpose of the job:
Development of implementation plan generation based on strategy brief. Recommendation to client across all
media both traditional and non-traditional. Buying and negotiating media and ensuring client is billed for the correct
media and media owners have all the correct documentation to invoice Havas.
Main responsibilities:
Media implementation planning
- Within the agreed media mix, select individual TV stations, radio stations, magazine titles, poster sites,
- events, etc using available research and judgement to create the optimum schedule(s)
- Look for innovative ways to break through the advertising ‘noise’ levels
- Meet with media sales representatives, to remain up-to-date with media developments and to discuss
- best solutions for Client
- Take all calls from media sales representatives diverted from client to media agency
- Liaise with the Creative Agencies to ensure harmony of media selection with creative development
- Present detailed schedules to Client for approval
- Develop clear buying brief
- Brief media buyers, and supervise progress of campaign
- Supply creative agencies with final approved plans, based on budgeted figures, at time of approval and
- notify these creative agencies of relevant plan changes as and when they are
- Monitor expenditure vs. given budget and Purchase Order(s)
- Revise plans as necessary, according to budget or date or format amendments as instructed by Client
- Respond to adhoc client requests
- Implement the approved media plan
- Provide clear briefing to media owner sales representatives, to solicit offers
- Negotiate the best deals in terms of efficiency, effectiveness, price, quality and value-added opportunities
- of the agreed media plan
- Strive for optimal savings on all media buying
- Evaluate any special offers or opportunities and inform the advertiser of such offers and opportunities as
- soon as such occur
- Follow up performance of plan against the brief and given budget, and final media insertion schedule, in
- buying reviews
- Reconcile monthly billings against PO’s
- Recommend alternatives where applicable
- Amend or cancel bookings as and when required by client, re-negotiating deals to avoid penalties
- wherever possible
- Negotiate maximum compensation for non-adherence to booking parameters or poor quality repro
- Respond to ad hoc requests from client and planners
- Assist with any other duties as assigned by senior team members
- Accuracy of planning and reporting
- Understanding of industry tools and data interpretation
- Buying media
- Negotiating
- Ensuring client is billed correctly
- Admin/filing management
- Collaborative
- Solution focused.
- Can-do attitude
- Punctuality
- Reliability
- Team Player
- Ability to work well under pressure and deliver to deadline
- Be able to work late, arrive early if required
- Understanding of systems and procedures
- Understanding of creative and strategy
- Professional
- Accuracy
- Attention to detail
- Time management
- Multi-tasking
- Negotiation skills
- Learning new skills
- Aptitude for numbers
- Able to communicate on all levels
- Media Planning/Buying experience – min 3 – 5 years
Thank you for taking the time to apply for this role, should you not hear back from us by 31 January 2025, please consider your application as unsuccessful.
Posted on 06 Jan 14:54, Closing date 31 Jan
See also: Media Specialist
Media Buyer/Planner
Rosebank
Main purpose of the job: Development of implementation plan generation based on strategy brief.
Main purpose of the job: Development of implementation plan generation based on strategy brief.
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